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The Digitally ‘Discerning’ Customer

arunpraka shray

SEPTEMBER 25, 2020

Shift from B2B to B2C direct communication : If the customer can boast of ‘I know the CEO of this organization’ is a sure shot loyal and a repeat buyer of the brand. The product in question collected from you was couriered at our manufacturing plant for investigation. Even the Product teams can be regularly in touch with the customers.

B2C 52
B2C B2B Banking Manufacturing 52
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Arnold Clark Hack – A Car Crash in Motion?

Plan B Consulting

FEBRUARY 20, 2023

Business Impact Impact on their business model and long-term ability to retain and grow custome rs As Arnold Clark has several manufacturers’ brands within its portfolio, it is difficult to buy cars from other companies, so customers, unless they want to travel afar, have to use their services.

Media 52
Media Communications B2C Advertising 52
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