ChannelBloom

DECEMBER 12, 2016

iomart Group sales, consulting, techy, geek, nerd. Specialising in Cloud and Hosting sales and consultancy. Vice President, Corporate Marketing @ Asigra, B2B Marketing Strategist, Book Lover, Movie Buff, Antique Enthusiast and Teacup Collector. Founder PIM Consultancy. Andrew Hart. Andrew_iomart. Based in Glasgow.

Backup 130

Backup Disaster Recovery B2B Marketing 130

Plan B Consulting

JANUARY 9, 2020

The first point to note is that they are both a business-to-business (B2B) and business-to-customer (B2C) organisation. Their B2B involves supplying currency services to a number of banks. I always think that B2C incidents are a lot more difficult to manage than B2B services.

Communications 52

Communications B2B B2C Banking 52

Plan B Consulting

JANUARY 9, 2020

The first point to note is that they are both a business-to-business (B2B) and business-to-customer (B2C) organisation. Their B2B involves supplying currency services to a number of banks. I always think that B2C incidents are a lot more difficult to manage than B2B services.

Communications 52

Communications B2B B2C Banking 52

Plan B Consulting

MARCH 27, 2021

If these people are going to have an interest in your incident and comment on it then you need to be there, but if you are less than a household name and are a B2B organisation, perhaps very few on Twitter are going to be interested in your incident and so a Twitter presence is less importance.

Media 52

Media B2B Communications Capacity 52