Architecture B2B Marketing Strategic 
Pure Storage
DECEMBER 18, 2022
Upending the Data Storage Market . In the tech world, being the “first to market” often does not equate to “the best solution” for the customer. That is, unless the company that’s first to market also delivers differentiated value that has been broadly accepted by customers. is in the top 1% of B2B companies.
Pure Storage
OCTOBER 20, 2021
They evolved web hosting from “necessity to strategic partnership.” To respond with agility, the engineering department takes a modern, buy-over-build approach, leveraging microservice architectures and dev/test platforms as a service. It’s a classic B2B pitfall—and a huge missed opportunity. GoDaddy is another example.
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