Crisis Response 101: Mastering the Art of Firefighting in Business
Bernstein Crisis Management
SEPTEMBER 18, 2023
Delving into some real-world examples can illuminate the essence of efficient and strategic crisis response. Example 2: The Coffee Conundrum Starbucks, in 2015, launched the “Race Together” initiative. It might be a social media mishap, an abrupt product recall, or a global event affecting operations.
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