Selling Business Continuity to the C-Suite: Don’t!
Plan B Consulting
JUNE 7, 2016
Examples of this can be found within articles by Paul Robertson FBCI entitled, ‘Return on investment for crisis management’ or, perhaps, ‘ Dear Chairman, how much do you like your job?’ This will create buy-in by senior managers. I would agree with her on all these points! Absolutely nothing to do with my persuasion!
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